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Tuesday, 20 October 2009

House Of Fears Teaser Trailer



House of Fears is a horror movie, directed by Ryan Little and staring the actors, Corri English and Carey Sevier. The budget for this film is difficult to estimate by the trailer, due to the darkness, quick scenes and pace of the trailer. However, it doesn't appear to be that high, considering the special effects are relatively basic and there are no well known 'Hollywood stars' featured in it.

The name of the film is only featured once in the trailer, however there is a build up to it, using inter-titles. Both words 'house' and 'fears' and featured in the build up, however, the are not in the same sentence. 'House of Fears' is the penultimate phrase on the screen, showing just before 'coming soon'. As this is the last piece of vital information it ensures that the audience will remember the name of the film; this means that when it is released people will go to see it, because they remember the trailer.

There isn't any music in the trailer, although there are sound effects that build throughout the trailer. At the beginning of the trailer, the sound effects have periods of time between them, making them sound individual and relative to what is on the screen at the time. For example, footsteps and slamming doors. However, as the tension builds in the trailer the sound effects become more frequent, and drum beats are added creating its own kind of music. It also uses sound effects that resemble horror iconography and conventions, for example, cutting knives, wind and things dragging along the floor. By putting all of these sound effetcs together in time makes its own kind of backing music for the trailer, which still builds a creepy and spooky atmosphere. The sounds effects end on a fast paced heart beat, which mimics how the audience feel and how the characters feel, enabling the audience to identify with the characters in the film.

There isn't a voice-over in this trailer, but there are inter-titles throughout it, combined with the use of dialogue. The inter-titles tell the audience the information the characters don't know, this makes the audience feel involved and connect with the characters. The use of characters dialogue, sets the scene and what is happening, so unlike the inter-titles, the dialogue is more like story-telling. By using parts of the dialogue to tell the audience what the film is about, it makes it more interesting than simply telling them and gives the audience an idea who the characters are and what the film is like. However, it doesn't tell all the story, like a lot of trailers, it gets to about three quarters through the story and stops. This results in a cliff-hanger, meaning it is more likely that people will go and see it to find out what happens at the end.

The inter-titles use short phrases, and break up sentences, this ensures that the audience pays attention through the trailer. The inter-titles are broken up into groups of three with three phrases/words in each group; the first group use longer phrases and flows well, this gives a calm and fairly slow start to the trailer, for example, "millions of people visit haunted houses each year". The second group, groups words into groups of three, this is adding to the pace of the film, making it quicker and snappier, for example, "in this house". The third group just has one word at a time, this is really building to the end of the crescendo of the trailer and makes the pace even faster, for example, "face", "your", "fears". The climax is the name of the film at the end of the trailer, "House of Fears". The power of three is an effective language device, which is often used in speeches and writing for emphasism. So by using three groups of three, it really emphasises the pace of the trailer and what is being said.

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